EBF: Bag Room and Mind & Body Room

We were recently invited back to EveryBodyFights to work on two new treatments for a couple different areas of the space. As they built out their programs they determined they needed some differentiation between the vibes in the different rooms/areas.

So after brainstorming on concepts we came up with some creative direction and pitched full-on room treatments for the Bag Room and Mind/Body Room. Using window treatments/screens, custom colored lighting as well as top-to-bottom wall/graphic treatments we created a vibe appropriate for each rooms activity….

We gave the Bag Room an “underground” feel, complete with a faux-concrete wall, faded graffiti hits, pipe stains and and screens for the windows The Mind and Body room took a needed a less aggressive feel, so using custom colored lights, and a wrap around mural featuring the brands ethos/motivational phrases, we created a “cloud like” feel in the room, to help tune out any distractions while getting your Zen on.

Always fun working with George and AJ….Thanks guys! Hope to do it again soon!

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47Brand @ Boston Calling

After a fun debut with Project SF at Boston Calling last spring, Studio Fresh joined 47Brand again this September for a blown out version of our first appearance. Over the course of the three day/night event we built a 10ft x 20ft diorama of Boston, complete with lights for the night display.

Pics and video below!

 

47 Brand at Boston Calling Fall 2014 from Bill Politis on Vimeo.

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Department of Youth Services

We had an opportunity to work with the Massachusetts DYS recently to install a mural inside one of their facilities. We worked with a few of the youths in the program to paint a “Boston Strong” mural in one of the wings.

It was a great experience for everyone involved and we look forward to more opportunities to work with DYS on these kind of collaborative projects.

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Chew Lab Sign

Driftwood, Latex & Copper, 50" x 18"Detail of copper leaves with patinaChew Lab SignAfter successfully completing the interior mural for Chew Innovation Lab, we began work on an exterior sign for over the front door on Western Ave. Built out of found driftwood and copper sheets with applied patina, it is painted to match the company logo and backlit with LED for night time illumination.

We are thrilled with how this came out and look forward to doing more three-dimensional work like this!

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Chew Lab Mural

Just wrapped a fun new mural/sign for a cool new business in Cambridge called Chew Lab. Focusing on creating smart, healthy foods, they work with other businesses to help them develop new products.

Adam, the owner, tasked us with creating a mural that not only let everyone know what the name of the business was but also told a bit of a story about what they do. So we made a fun colorful collage around the company name, that has hidden details all over relating to the business, as well as a side wall that acts as a “peek” into the “lab” behind it all.

Thanks to Adam and the team at Chew for working with us! Look forward to seeing what comes out of this space!

 

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Rebel IPA

This past December we were asked by Samuel Adams to help them launch their new beer, Rebel IPA, at an event at the Middle East in Cambridge, MA. We created a medium sized panel that we prepped in studio and then painted live during the event. The concept was to incorporate words and phrases in the piece that were being tweeted with the hashtag #rebelipa.

Our good friend Jesse O’Driscoll was brought in to produce a little video of the process…and the awesome result is below..along with a few pics from Samuel Adams.

We had a great time with this one… Working for a beer company has its perks and we were kept pretty happy throughout this project..and for some time after as well.

Thanks for coming our way Sam…hope we get to work together again soon!

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EveryBodyFights

Over the summer we were asked to come in on a new project being developed in town by George “Monk” Foreman III. He was building a new boxing/lifestyle gym in South Boston, EveryBodyFights, and we were tasked with bringing his vision to life on the walls within the new space. After working closely with them for several weeks to develop a look and feel that fit with the rest of the brands image, we settled on a design and got to painting.

We brought in our talented friend Kenji Nakayama to join us on this one, and together did three walls total; a large wall in the main gym area and two smaller ones in the main entry way. The end results exceeded expectations on this one, and really set the tone for how the rest of the space should look.

Thanks to George, AJ and the rest of the team at EBF!

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Tavern Road

Studio Fresh just finished its first official project and its one we will be talking about for a long time.

The DiBiccari brothers (Louis and Michael) recently invited us to decorate their brand new restaurant “Tavern Road” which they opened in the Ft Point neighborhood of Boston. Working with imagery of the brothers Uncle, whos sculpture studio was located on Tavern Road, we created a huge 30ft mural across the back wall and a couple other panels throughout the space.

Make sure to get over there to check out the artwork…and of course the amazing food and drinks!

The Mural at Tavern Road from Dana Woulfe on Vimeo.

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Crossfit Sommerville

We got together this past weekend for another CrossFit mural… this time for the new Somerville, MA location in Union Square.

Always fun doing these…and it was actually refreshing to paint some solid letters this time after so much abstract stuff lately!

Much thanks to JT and CrossFit for the continued support! Video and pics below…

Crossfit Somerville from Dana Woulfe on Vimeo.